Lofi Girl is the globally beloved YouTube lo-fi music brand that crossed over into Minecraft through its Lofi Gaming division, creating cozy furniture add-ons, character creator cosmetics, and atmospheric worlds that bring the channel's signature aesthetic to the Bedrock Marketplace.
72
Products
4.6
Avg Rating
1.2K
Total Ratings
640.1K
Est. Revenue
360
Avg Price
The iconic YouTube lo-fi music brand with 15.6M+ subscribers that expanded into Minecraft through its Lofi Gaming division, creating furniture add-ons, cosmetics, and themed worlds.
Lofi Girl began in 2015 when French creator Dimitri Somoguy launched a YouTube channel called ChilledCow. On February 25, 2017, the channel began its signature format: 24/7 livestreams of lo-fi hip hop music set to an animation loop of a young woman studying at her desk, headphones on, cat nearby, city lights glowing through the window. The concept was simple, but it tapped into something profound. Millions of people around the world tuned in to study, work, relax, or just exist alongside the stream. The channel was rebranded to "Lofi Girl" in 2021, and as of February 2026 it has over 15.6 million subscribers.
The Lofi Girl brand expanded well beyond YouTube. It operates as a music label, releasing albums and playlists across Spotify, Apple Music, and other streaming platforms. It has partnered with LEGO, Ubisoft (for Assassin's Creed Shadows), and other major brands. In 2024, Lofi Girl launched Lofi Gaming, a division focused on user-generated content (UGC) experiences in games like Fortnite and Minecraft. A Lofi Girl-themed cafe is set to open in Paris in early 2026, bringing the digital brand into the physical world.
On the Minecraft Bedrock Marketplace, Lofi Girl has been a partner publishing 66 products through its Lofi Gaming division. The catalog is diverse but aesthetically cohesive, maintaining the cozy, artistic vibe that defines the brand. The Furniture Builder Add-On is a standout -- a functional furniture system that transforms any Minecraft world with auto-connecting decorative blocks. The Creaking Dimension is an ambitious world featuring custom biomes, new mobs, new blocks, custom structures, and a boss fight. Beyond these larger projects, the catalog includes a substantial collection of character creator cosmetics: the Lofi Hoodie, Ghost Mage outfit, Penguin Hat, Cute Knight Pant, Friend Dance emote, Farming Aura, Cute Creeper Hoodie, Light Guardian Robe, Frost Knight, Neon Crown, and many more.
The aesthetic through-line is unmistakable. Every Lofi Girl Marketplace product feels like it belongs in the same universe as the iconic study stream -- cozy, slightly whimsical, and visually warm. This brand consistency is rare on the Marketplace and gives Lofi Girl's products a distinct identity in a sea of generic fantasy and PvP-themed content.
Furniture Add-Ons
Furniture Builder Add-On and Furniture Builder Add-On 2.0 -- functional, auto-connecting furniture systems
Custom Worlds
Creaking Dimension (custom biomes, mobs, structures, and boss fight)
Character Creator Cosmetics
Extensive collection including Lofi Hoodie, Ghost Mage, Penguin Hat, Neon Crown, Frost Knight, Light Guardian, Red Scarf, and many more
Aesthetic Content
Cozy, artistic-themed skins and items that maintain the Lofi Girl visual identity
Publishing frequency over the past year.
Lofi Girl is a Minecraft Marketplace creator who has published 72 items on the Minecraft Bedrock Marketplace. They have been creating content for the Marketplace since August 2024.
Lofi Girl's products have an excellent average rating of 4.6 out of 5 stars based on 1,196 community reviews across all of their Marketplace items.
Yes! Lofi Girl is currently active and has published new content within the last 90 days. They have been a Minecraft Marketplace creator since August 2024. Check out their latest items on this page.
Lofi Girl's items cost an average of 360 Minecoins (approximately $1.80 USD). Browse their full catalog on this page to see individual prices for each item.
4.7
